Tesco Ireland has launched a new food platform, ‘It’s not a little thing. It’s everything’ and has brought on three ambassadors to bring it to life.
This initiative showcases the retailer’s passion for quality food, and Tesco has teamed up with Marcus O’Laoire, Eunice Power, and Dr Aisling Farrell.
The Tesco foodies will create content for customers while working closely with Tesco staff behind the scenes to ensure that a love for food is at the heart of every product decision.
A new Tesco kitchen has also been built so they can create foodie content and do all their social media. So who are the they?
Professional chef and DJ Marcus O’Laoire is a fresh voice in Irish food culture. Known for his bold, accessible cooking style and vibrant personality, Marcus has become a social media sensation, sharing trending recipes and culinary inspiration.
Chef, author, and entrepreneur Eunice Power is an advocate for Irish food and sustainable cooking. As CEO of the Waterford Festival of Food and owner of the award-winning AndChips, Eunice is a leader in the food industry.
Dr Aisling Farrell, a General Practitioner and Lifestyle Medicine Physician, is on a mission to show how food and lifestyle choices can transform health and wellbeing.
With over a decade of clinical experience and expertise in sports nutrition and lifestyle medicine, Dr Aisling offers practical advice to help people build sustainable habits for better health.
Bringing Passion to the Plate
Through this partnership, Tesco Ireland is putting its passion for food front and centre, ensuring customers have access to expert advice and inspiration.
Whether you’re looking for the latest food trends, tips for sustainable cooking, or guidance on nutrition, Marcus, Eunice, and Dr Aisling have you covered.